Maintaining a good reputation has never been more important to companies. With social media sharing and a twenty-four-hour news cycle there’s very little time delay before consumers start reacting to an issue. Misrepresentation can do as much damage as the actual story. Consumers have more choices than ever before, so reputational damage quickly turns into revenue loss and can even start a downward spiral for a company....
Tips For Reputation And Crisis Management In The Digital World
Tagged reputation, brand
A 21st Century Campaign against Cybercrime
New statistics on cybercrime in the UK have turned out to be higher than expected. The Office of National Statistics (ONS) recently released figures that show 5.8 million instances of online crime in the previous year, up from an estimate of 3.8 million last October. Combining cybercrime with offline offenses actually doubles the crime rate in some parts of the UK, especially England and Wales....
Tagged individual, privacy, onlinesafety, cybercrime
Keeping Kids Safe - Help Your Child Avoid these 6 Internet Threats
The internet is a great place for children to learn, interact with friends and start building social capital that will last a lifetime. However, it can also be a dangerous environment for both children and adults. Internet threats can hurt your child’s reputation, endanger their personal safety, and even lay your entire household open to internet fraud....
Tagged individual, privacy, onlinesafety
5 Cost-free Ways to Build your Brand’s Online Reputation
In the internet age, online marketing has become even more important than other types of publicity. Reputation is the key to this type of marketing, as we know at Reputation Defender. Without a good online reputation, new companies will have a hard time attracting new customers or interesting anyone in their brand. The good news is that internet marketing doesn’t have to cost a fortune. Following are the five easiest ways for new companies to start building an online ...
Tagged reputation, brand, businesses